Sunday, December 5, 2010

Zoo Uniform: Combining Animals and Fashion For One Impressive Brand

I'm a huge animal lover. I've got three cats and a dog that I love as if they were my own children. I practically have a standing invitation to all the local animal shelters. I pretty much like animals more than I like people. True story.



When I came across the up-and-coming Zoo Uniform brand, I was ecstatic, not only because the designs were absolutely adorable, but because of the cause as well. For every item sold, Zoo Uniform makes a donation to WWF (World Wildlife Fund). They pride themselves on being adamant animal lovers, the reason they chose to create the brand.



The brand itself is based around 36 animal faces, some including pandas, owls, koalas, and lions. The designers of Zoo Uniform themselves say it best: "We've been looking to create what we believed was missing in shops and magazines: a clothing brand able to mix multiple animal figures with a trendy and fashionable look. Animals are present all around us in life, so why can't we buy items exposing them in an enhanced and stylish way?" The animals depicted each have an evasive gaze that makes them appear dreamy and adaptable. The symbolism is impressive; looking at each animal brings the mind to focus on whatever you may dream, and you may even come across some features on the animals that remind you of yourself or others. Each of the 36 animals serve one purpose: they embrace the individuality and unique traits of each person.



The first animal designs to be launched will be the koala, the monkey, the owl, the panda, and the pig. Over time, Zoo Uniform anticipates adding many more creatures to the already extensive group of animals in their collection. Many celebrities and celebrated artists are already lining up to receive their own Zoo Uniform clothing ... which one will you choose?





2 comments:

  1. Omg. So. Freaking. Cute. I want one of these shirts now!! Especially that koala one! And how awesome it's for a good cause. :)

    ReplyDelete

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